According to Engobit exchange, sports are a great opportunity to run an advertising campaign and make yourself known. Therefore, Brisbane-based cryptocurrency exchange Swyftx has decided to sign a three-year sponsorship deal with the Australian National Rugby League (NRL).
Swyftx is registered in Australia and New Zealand and offers trading services for approximately 300 digital assets to clients. The company was founded 4 years ago. The decision to enter into an agreement shows that the cryptocurrency sector operating in Australia wants to further increase its customer base.
Recall that the Australian Football League previously signed a contract with the Crypto site. Com for $25 million over the next five years. The agreement will cover NRL, Women’s NRL (NRLW), State of Origin and All-Star games.
In turn, the Swyftx brand will be displayed on LED signs in stadiums and virtually on TV broadcasts. Its name will be displayed on the NRL’s in-game review board, which will be called “Swyftx Bunker” in 2023.
Swyftx CEO Ryan Parsons stressed that such agreements show that cryptocurrencies will continue to spread in everyday life. The only question is how quickly they will change the future of the global economy and classic financial services.